Don't let all those April showers bring you down! Despite the notoriously wet weather, there's still plenty to celebrate and observe in April! For one, this is a time of year when many of us shake out the frost from winter and head out on our first holidays of the year. It may be a bit of slow month in terms of sales or revenue for your business, so staying in touch with your customers through special days and observances could totally make sense for you. While most of the focus in April is on religious holidays, we all can find something to celebrate regardless of our religious preference! Month-long observances in April include celebrating nature and awareness of ailments. On a week-by-week basis, our attention returns to nature again and the month is filled with days dedicated to taking care of and protecting the Earth. So don't let the weather get you down!
These celebrations last for the entire month of April. It doesn't matter when you mention them in your marketing, but if there is one or two relevant to your products or services, be sure to make a big deal about them!
There's plenty to observe, celebrate and raise awareness of each week in April! Highlighting week-long celebrations on your Insta or in your newsletter are great ways for joining a current conversation! Look for hashtags related to the observance to ensure your reach goes a bit further! And don't forget to spend some time checking out other posts, too. This is a great way to join the conversation and naturally build brand awareness. Remember that some of these observances may not be big in your country yet, but there's no reason you can't join in on the fun, especially if you ship your product or deliver your service globally!
It's the one-off April holidays and observances that can really drive sales and brand awareness! And you might be surprised to learn just how many opportunities for jumping on the bandwagon you'll have in April!