Things will be heating up soon as June marks the start of summer. In addition to this, June keeps us on our toes with a variety of celebrations and observances honouring dads, the environment and even our BFFs. This is the month we also look to celebrate some true staples of our diet; be aware of plenty of opportunities to align your brand or business with these celebrations if it's a natural fit. June has its fair share of month-long observances, too. Everything from Alzheimer's Awareness to Men's Health Month and Turkey Lover's Month. On a week-by-week basis, you'll find Cervical Screening Awareness Week and Loneliness Awareness Week. It's the one-off celebrations and observances that really set June apart from other months. You'll find plenty of bandwagons to jump on this month, so start planning early!
These celebrations last for the entire month of June. It doesn't matter when you mention them in your marketing, but if there is one or two relevant to your products or services, be sure to make a big deal about them!
There's plenty to observe, celebrate and raise awareness of each week in June! Highlighting week-long celebrations on your Insta or in your newsletter are great ways for joining a current conversation! Look for hashtags related to the observance to ensure your reach goes a bit further! And don't forget to spend some time checking out other posts, too. This is a great way to join the conversation and naturally build brand awareness. Remember that some of these observances may not be big in your country yet, but there's no reason you can't join in on the fun, especially if you ship your product or deliver your service globally!
It's the one-off days and holidays that can really drive sales and brand awareness! And you might be surprised to learn just how many opportunities for jumping on the bandwagon you'll have in June!